How To Create a Strategic Planning Process for Innovation
Every innovative product begins as a concept in the mind of someone or some group of people. These concepts are the seeds of your company’s future growth. How is your company cultivating these seeds?...
View ArticleTen Questions to Answer Before Using Social Tools for Product Innovation
Social media is incredibly effective for conveying marketing messages and for receiving rapid customer feedback. The effectiveness of social media for outbound marketing activities, i.e. getting the...
View ArticleEngaging Customers – How do you know who you really want to work with?
Love your customers, and your customers will love you back I like to work with customers who are willing to do the personal and professional transformation to become innovative and agile. If I look at...
View ArticleThree Keys To Meeting The Challenge of Multi-Platform Product Development
Scenario: A technology company is creating a consumer electronics solution that involves hardware, software and web components. Three separate teams, located in different parts of the company’s...
View ArticleWant To Manage Innovation? Let the Creators Create!
Innovative cross-functional teams in technology companies often depend on individuals with highly technical, specialized skills. They’re on the edge, extending their disciplines where they haven’t been...
View ArticleUsing Product Development Metrics That Motivate at the Team Level
The two most common product development metrics are R&D spending as a percent of sales and revenues from new products over time. These metrics, although necessary to track, do not predict a result....
View ArticleDesign Innovation – The Fender Stratocaster
Real world product and service design brings together form and function in ways that emphasise product/service features so that they convert to real and perceived customer benefits. There is often a...
View ArticleGetting to the Root Cause of Project Headaches
Scenario: a product development team at a medical device company had a testing phase that ran far longer than expected. This delay rippled throughout the project and had serious implications...
View ArticleSleep Innovation: The New Rules
The sleep category is growing rapidly. Sleep, or more pertinently, the lack thereof, is increasingly an issue for more and more people. Levels of anxiety, stress and insomnia are on the rise....
View ArticleInnovation Roadmaps: What Are They Good For, Anyway?
At the heart, product roadmaps show the major milestones of a project’s lifecycle. Maintaining Product Roadmaps is a useful discipline in just about any organization that has more than one product. But...
View ArticleHow to Manage Early Stage Innovation
Product concepts are the lifeblood of your company. Flowing through your company’s system, like blood through the veins of a human body, new product concepts are the future of your company’s health and...
View ArticleWant Great Insight? Then Experience It!
Listen, Watch…Then Do I’ll argue that while most do the first two , very few get to the last – the do part. That’s the single most important thing. It’s through the do, through direct experience that...
View ArticleThree Keys To Meeting The Challenge of Multi-Platform Product Development
Scenario: A technology company is creating a consumer electronics solution that involves hardware, software and web components. Three separate teams, located in different parts of the company’s...
View ArticleWant To Manage Innovation? Let the Creators Create!
Innovative cross-functional teams in technology companies often depend on individuals with highly technical, specialized skills. They’re on the edge, extending their disciplines where they haven’t been...
View ArticleUsing Product Development Metrics That Motivate at the Team Level
The two most common product development metrics are R&D spending as a percent of sales and revenues from new products over time. These metrics, although necessary to track, do not predict a result....
View ArticleDesign Innovation – The Fender Stratocaster
Real world product and service design brings together form and function in ways that emphasise product/service features so that they convert to real and perceived customer benefits. There is often a...
View ArticleGetting to the Root Cause of Project Headaches
Scenario: a product development team at a medical device company had a testing phase that ran far longer than expected. This delay rippled throughout the project and had serious implications...
View ArticleSleep Innovation: The New Rules
The sleep category is growing rapidly. Sleep, or more pertinently, the lack thereof, is increasingly an issue for more and more people. Levels of anxiety, stress and insomnia are on the rise....
View ArticleInnovation Roadmaps: What Are They Good For, Anyway?
At the heart, product roadmaps show the major milestones of a project’s lifecycle. Maintaining Product Roadmaps is a useful discipline in just about any organization that has more than one product. But...
View ArticleHow to Manage Early Stage Innovation
Product concepts are the lifeblood of your company. Flowing through your company’s system, like blood through the veins of a human body, new product concepts are the future of your company’s health and...
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